Admission EMBAObjectives of the Bachelor of Business Administration (BBA) Programme:

Arranged as a joint programme between IPAG Business School and Nottingham Business School or the University of South Wales, this 3-year business degree is aimed at developing the student’s knowledge and competence in the sphere of international business and management. Companies are building a global presence in an environment of growing economic interdependence between nations, which has fuelled a demand for international management know-how and for graduates with international business skills who are capable of working effectively across borders.


Teaching methods

Courses are delivered through a combination of lectures and small tutorial groups where student-teacher interaction is encouraged.

Most modules include group projects where students acquire firsthand experience working in a multicultural team. Presentations and reports form part of the continuous assessment evaluation with a final examination (or assignment) completed in each module at the end ofthe semester. There is an option at the University of South Wales to undertake an internship in place of one academic semester in Year 3.


The IPAG Business School Bachelor of International Business Management allows Baccalaureate/High School Diploma holders to:

  • Master in 3 years the general management skills required to work in a large group;
  • Learn how to develop and work in a multicultural environment;
  • Acquire an international profile by studying for a dual Bachelor of Honours diploma at 2 prestigious British universities:


    • University of South Wales
    • Nottingham Business School



The assessment system operates according to the principles of the European Credit Transfer System (ECTS), which awards 60 credits for each academic year. All compulsory work is accredited.


Key Programme Information



3 years, Full-Time, 5 days/week


Bachelor of International Business Management 1


Bachelor of International Business Management 2


Bachelor of International Business Management 3

3 options :

  1. IPAG Business School
  2. Nottingham Business School
  3. University of South Wales

English with some optional courses in French


Semester 1

Early September – Mid-December

Semester 2

Mid-January – Late May

*in Nice or Paris only


Programme Curriculum:




Year 1 – IPAG

  • Principles of Marketing
  • Economics
  • Introduction to Organisations
  • Business English
  • Quantitative Methods
  • International Business Issues
  • Study Skills - academic writing and presentations
  • French Language
  • International Trade
  • Business English
  • Business Operations & Processes
  • Introduction to Management
  • Quantitative Methods II
  • Introduction to Cross Cultural Communication
  • Study Skills II
  • French Language

Year 2 – IPAG

  • Accounting Principles
  • Business English
  • Intercultural Management
  • International Economics
  • Using Social Media for Business
  • Consumer Behaviour
  • Research Methods
  • Marketing Communications
  • Introduction to Tourism Management
  • French Language
  • Principles of Finance
  • Business English
  • International Negotiation
  • International Business Environment
  • Marketing Research
  • Research Methods II
  • Introduction to Marketing Strategy
  • French Language

Year 3 – IPAG

  • International Human Resource Management
  • International Supply Chain Management
  • Marketing Strategy & Communication
  • Strategic Marketing Planning
  • Financial Management
  • Business Ethics & CSR
  • Marketing & New Technology
  • Cultural Aspects of Management
  • Geopolitics
  • Business Plan
  • Management Techniques (FR)
  • PGE (FR)
  • French Language
  • Strategic Human Resource Management
  • Financial Strategy – Mergers & Acquisitions
  • Small Business Development
  • Marketing Research
  • Managing Conflict
  • Tourism Marketing
  • Global Trade
  • International Marketing
  • International Finance French Culture & Civilization
  • Treasury & International Risk Management
  • Company & Communication (FR)
  • Market Study (FR)
  • French Language
Year 3 – Nottingham Business School
  •  B.A (Hons) International Business Management
Year 3 – University of South Wales
  • B.A (Hons) Human Resource Management
  • B.A (Hons) Marketing
  • B.A (Hons) Accounting and Finance

*Courses subject to change.  Courses at IPAG Nice and IPAG Paris may differ slightly in Year 3



“During the two years I’ve spent in IPAG, I have learnt about the theoretical side of business in small, interactive classes, and a very heterogeneous environment. In IPAG you can have a great social life, by joining one of the associations, like Global’Ipag BDI dedicated to the integration of international students, or by enjoying the annual Ski trip organized by the BDS.

For me IPAG is unique due to its’ coherent community that includes students, teachers, and the coordination.

I would recommend the Bachelor of Business Administration programme, because you have the possibility of going to Nottingham Trent University in the third year, and have a double diploma in 3 years! ”


Béatrice ESSOSSO (Paris)

Camille Dezeustre (Nice)


Click here to learn about the admission process