Human Resources Management (3 credits)
Business Marketing (3 credits)
Knowledge and Information Management (3 credits)
Cross-Cultural Understanding and Management (3 credits)
Negotiations, Leadership and Communication Skills (3 credits)
International Business Law (3 credits)
Business Financial Management (3 credits)
Global Risk Management (3 credits)
Methodology and Research (1 credit)

• Reviewing the development of luxury brand goods and services
• Understanding and assessing various communication, advertising and marketing approaches in the industry
• Focusing on the practices relevant to the pricing, distribution and retailing of luxury brand products
• Examining the rise and fall of the counterfeit industry

• Luxury Brand Image Communication and Advertising Approaches (3 credits)
• Counterfeit Brand Industry (3 credits)
• Public Relations Networking (3 credits)
• Luxury Brand Marketing Strategies (3 credits)
• Creation and Art Design  (3 credits)

• Luxury brand industry and marketing
• Communication and advertising sectors
• Fashion and art design and manufacturing
• Prestige customer service

• Download the brochure and application form